Matthew McConaughey secured eight trademarks, including his catchphrase “Alright, Alright, Alright”, to protect his voice and likeness from A.I. misuse.
The trademark registration states, quote, “The mark consists of a man saying ‘ALRIGHT ALRIGHT ALRIGHT’, wherein the first syllable of the first two words is at a lower pitch than the second syllable,
“And the first syllable of the last word is at a higher pitch than the second syllable.”

